The Mission

In a world with confusing ingredient lists, hidden allergens, and marketing buzzwords, people are struggling to understand what’s truly good for them. Navu exists to change that. Navu is a personal wellness navigation platform that helps users discover products that fit their unique biological and ethical profiles. Through a combination of data science, recommendations, and verified ingredient analysis, Navu provides clarity and confidence in everyday choices from skincare and haircare to nutrition. The platform guides users through a personalized journey: • It starts by asking , science-informed questions about allergies, intolerances, skin type, and lifestyle preferences. • Then, it creates a custom compatibility profile that serves as the user’s digital wellness fingerprint. • Using this profile, Navu can analyze or scan product barcodes, instantly identifying whether a product aligns with the user’s health needs and values. • For every ingredient, Navu provides a concise, trustworthy explanation what it is, what it does, and how it affects the body. But Navu goes beyond just product compatibility. It’s a community-driven and educational ecosystem, empowering users with insights into wellness, sustainability, and ingredient transparency. Whether someone’s goal is to avoid allergens, embrace cleaner products, or understand the science behind what they use, Navu becomes a personal guide helping them navigate themselves toward a healthier lifestyle.

The Challenge

We try to prevent that people use products that are not good for them or the world Like using a skincare that is not good for you.

The solution

Creating a platform were we help them through questionnaires, profestionals will make the questionnaires. And let them now all the info they need.